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BRIEF-Moody's comments on traditional US TV companies in light of current consumer preference
2017年9月19日 / 下午4点15分 / 1 个月前

BRIEF-Moody's comments on traditional US TV companies in light of current consumer preference

Sept 19 (Reuters) - Moody‘s:

* Moody’s says time running out for traditional U.S. TV companies to come up with plan to “reconstruct” industry based on current consumer preferences‍​‍​

* ‍Moody’s says US cable, broadcast networks, stations will need to offset subscriber, ad revenue losses with subscriber, ad growth on new platforms​

* Moody’s says there is clear evidence greater choice of platforms, stronger viewer preferences, resulting in lower ratings, fewer households with subscriptions to pay-TV‍​ Source text for Eikon:

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