Reuters logo
Wal-Mart to integrate physical, online units in Brazil
December 5, 2017 / 5:02 PM / 9 days ago

Wal-Mart to integrate physical, online units in Brazil

Dec 5 (Reuters) - The Brazilian unit of Wal-Mart Stores Inc. has decided to integrate its physical retail and e-commerce activities, as well as expand its so-called online marketplace operations, the company said in a statement on Tuesday.

Together with an ongoing campaign to revamp its stores and introduce more regional and in-house brands, the new initiatives should cost about 1.5 billion reais ($464 million) over the next four years, Walmart Brasil said.

Online marketplaces are an increasingly popular e-commerce format, in which websites offers products from third-party retailers, rather than just the company hosting the site. ($1 = 3.23 reais) (Reporting by Gram Slattery Editing by Chizu Nomiyama)

0 : 0
  • narrow-browser-and-phone
  • medium-browser-and-portrait-tablet
  • landscape-tablet
  • medium-wide-browser
  • wide-browser-and-larger
  • medium-browser-and-landscape-tablet
  • medium-wide-browser-and-larger
  • above-phone
  • portrait-tablet-and-above
  • above-portrait-tablet
  • landscape-tablet-and-above
  • landscape-tablet-and-medium-wide-browser
  • portrait-tablet-and-below
  • landscape-tablet-and-below